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Digital Brand Specialist - Nike Football

Melbourne, Victoria, Australia

We are currently recruiting for the position of Digital Brand Specialist – Nike Football; this is a permanent position reporting to the Brand Manager Football. The mission of the Digital Brand Specialist – Nike Football is to plan, maintain and execute the digital brand vision for the Football category at every consumer touch-point across the Nike Digital ecosystem, but not limited to, Nike.com, Global store, Social and Wholesale.com.

Key responsibilities of the role include:
  • Deliver strategies and executions that support the Category Brand direction as lead by the Brand Manager
  • Produce and maintain a rolling seasonal plan covering the current season, and forthcoming seasons that track activity across owned assets, DTC and wholesale.com
  • Create strong partnerships with internal stakeholders throughout the Nike business, both locally and globally
  • Maintain a strong understanding of the consumer within the Football category including the platforms they use and the way they use them
  • Maintain strong relationships with Nike digital agencies to ensure the delivery of assets and campaigns is completed on time and on budget
  • Provide reporting on all activities as required 
  • Coordinate the production of all assets for events and activations relevant to your category
Preference will be given to applicants who have:
  • Bachelor Degree in Marketing or similar
  • A minimum of three years’ Digital experience in a creative, sporting or commercial environment
  • Understanding of and passion for Football
  • Exceptional attention to detail
  • Superior organisational skills
  • Strong written and oral communication skills
  • Advanced knowledge of computer programs such as Adobe and PowerPoint


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